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Exam Marketing-Cloud-Consultant Topic 5 Question 14 Discussion

Actual exam question for Salesforce's Marketing-Cloud-Consultant exam
Question #: 14
Topic #: 5
Northern Trail Outfitters has a file that drops intermittently to their SFTP account. Once this file drops, they want to be able to have it immediately imported and then segmented to enter a specific journey depending on the data inside the file.
Which two options would meet these requirements?
Choose 2 answers

Suggested Answer: B,C Vote an answer

Explanation
A File Drop Automation can be used to trigger an automation when a file is uploaded to the Marketing Cloud FTP. A SQL Query can be used to segment the audience based on the data inside the file and populate a data extension for each segment. The data extensions can then be used as entry sources for different journeys.
References:
https://help.salesforce.com/s/articleView?id=sf.mc_as_define_a_triggered_automation.htm&type=5
https://help.salesforce.com/s/articleView?id=sf.mc_as_query_activity.htm&type=5

by Winfred at Sep 28, 2026, 04:15 AM

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