QUESTION NO: 1
A client is viewing an offer level report for an Automated Personalization activity. What does the clock icon indicate before the name of each offer?
A client is viewing an offer level report for an Automated Personalization activity. What does the clock icon indicate before the name of each offer?
Correct Answer: A
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QUESTION NO: 2
An A/B test was conducted to test different variations of copy on the homepage. During the analysis of the results, it was identified that different copy resonated better with different audiences.
Which activity type should an Adobe Target Business Practitioner recommend using to ensure that the most effective copy is displayed to the right audience?
An A/B test was conducted to test different variations of copy on the homepage. During the analysis of the results, it was identified that different copy resonated better with different audiences.
Which activity type should an Adobe Target Business Practitioner recommend using to ensure that the most effective copy is displayed to the right audience?
Correct Answer: A
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QUESTION NO: 3
A team wants to run a test on a lead generation form. The test will analyze if reducing the number of form fields from 10 to 6 increases Product A newsletter signups. The KPI is newsletter sign-up form submits. While any lift is considered a win. if the team realizes a 10% or greater lift, they will immediately roll out these changes across all of their newsletter sign-up forms without additional testing.
Their current hypothesis is as follows: If we make it easier for our visitors to complete our Product A newsletter sign-ups by decreasing the number of form fields by 4. we will increase newsletter sign-ups by 10%.
How could this hypothesis be improved?
A team wants to run a test on a lead generation form. The test will analyze if reducing the number of form fields from 10 to 6 increases Product A newsletter signups. The KPI is newsletter sign-up form submits. While any lift is considered a win. if the team realizes a 10% or greater lift, they will immediately roll out these changes across all of their newsletter sign-up forms without additional testing.
Their current hypothesis is as follows: If we make it easier for our visitors to complete our Product A newsletter sign-ups by decreasing the number of form fields by 4. we will increase newsletter sign-ups by 10%.
How could this hypothesis be improved?
Correct Answer: A
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QUESTION NO: 4
A client wants to adjust the counting methodology used in a report.
What are the three counting methodologies available in report settings, for any given report?
A client wants to adjust the counting methodology used in a report.
What are the three counting methodologies available in report settings, for any given report?
Correct Answer: C
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QUESTION NO: 5
An Multivariate test has been running for a couple of weeks, but there is no data shown in the activity report. Which two steps should be recommended to troubleshoot the issue with the activity? (Choose two.)
An Multivariate test has been running for a couple of weeks, but there is no data shown in the activity report. Which two steps should be recommended to troubleshoot the issue with the activity? (Choose two.)
Correct Answer: B,D
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