QUESTION NO: 1
A new subscriber signs up for a newsletter at Cloud Kicks and receives a welcome email.
What is the subscriber's status on the All Subscribers list in Email Studio?
A new subscriber signs up for a newsletter at Cloud Kicks and receives a welcome email.
What is the subscriber's status on the All Subscribers list in Email Studio?
Correct Answer: B
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QUESTION NO: 2
Northern Trail Outfitters wants to send follow-up messages to shoppers that have added items to their shopping cart online but have yet to complete the transaction.
In a journey, how should an associate control repeat messages?
Northern Trail Outfitters wants to send follow-up messages to shoppers that have added items to their shopping cart online but have yet to complete the transaction.
In a journey, how should an associate control repeat messages?
Correct Answer: C
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QUESTION NO: 3
Which key allows marketers to manage customers subscribed to multiple channels as one unique profile?
Which key allows marketers to manage customers subscribed to multiple channels as one unique profile?
Correct Answer: A
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QUESTION NO: 4
A customer complains to Cloud Kicks (CK) that they missed the seasonal sale email alerts. The customer is unsure if they unsubscribed themselves but has not received any emails from CK in the past 6 months.
Where should an associate view the status of the subscriber?
A customer complains to Cloud Kicks (CK) that they missed the seasonal sale email alerts. The customer is unsure if they unsubscribed themselves but has not received any emails from CK in the past 6 months.
Where should an associate view the status of the subscriber?
Correct Answer: B
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QUESTION NO: 5
. Northern Trail Outfitters (NTO) sends promotional emails with varying sender names and addresses based on the nearest store location to each subscriber. This feature has been scripted by NTO's Marketing Cloud Engagement developer. Each time a marketing associate sends out an email, they need to ensure this feature is activated.
Which setting in the email send flow controls this?
. Northern Trail Outfitters (NTO) sends promotional emails with varying sender names and addresses based on the nearest store location to each subscriber. This feature has been scripted by NTO's Marketing Cloud Engagement developer. Each time a marketing associate sends out an email, they need to ensure this feature is activated.
Which setting in the email send flow controls this?
Correct Answer: C
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QUESTION NO: 6
Which field is used to uniquely identify an individual across multiple channels in Marketing Cloud Engagement?
Which field is used to uniquely identify an individual across multiple channels in Marketing Cloud Engagement?
Correct Answer: A
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QUESTION NO: 7
The marketing team at Cloud Kicks needs to ensure a subscriber has the right to erasure, also known as the right to be forgotten.
Which data privacy policy does this fall under?
The marketing team at Cloud Kicks needs to ensure a subscriber has the right to erasure, also known as the right to be forgotten.
Which data privacy policy does this fall under?
Correct Answer: C
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QUESTION NO: 8
The marketing team at Northern Trail Outfitters is exploring helpful features from Salesforce and third parties to assist with their marketing operations.
Which site serves as a marketplace with ready-to-install applications to extend Salesforce products and functionality?
The marketing team at Northern Trail Outfitters is exploring helpful features from Salesforce and third parties to assist with their marketing operations.
Which site serves as a marketplace with ready-to-install applications to extend Salesforce products and functionality?
Correct Answer: A
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QUESTION NO: 9
What is a benefit of enrolling new contacts into a nurture campaign?
What is a benefit of enrolling new contacts into a nurture campaign?
Correct Answer: A
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QUESTION NO: 10
The digital marketing associate at Northern Trail Outfitters is looking for self-paced learning content about Journey Builder functionality.
Which resource should the assoclate use?
The digital marketing associate at Northern Trail Outfitters is looking for self-paced learning content about Journey Builder functionality.
Which resource should the assoclate use?
Correct Answer: A
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