QUESTION NO: 1
Myco, a telco, currently promotes 24-month contracts with a free handset plus data plan, for example, MyPhone 11 and unlimited calls and data. The business structure has a sales issue/plans group that contains all actions, which are currently handsets.
Now, the company wants to introduce some new plans without handsets. So, the term handsets no longer applies to the new actions. At what level in the hierarchy can you rename the plans to reflect the new situation?
Myco, a telco, currently promotes 24-month contracts with a free handset plus data plan, for example, MyPhone 11 and unlimited calls and data. The business structure has a sales issue/plans group that contains all actions, which are currently handsets.
Now, the company wants to introduce some new plans without handsets. So, the term handsets no longer applies to the new actions. At what level in the hierarchy can you rename the plans to reflect the new situation?
Correct Answer: C
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QUESTION NO: 2
U+ Bank is currently running outbound communications for home loan offers and credit cards. They have added five new actions to the Credit Cards group. They would like to enable these actions in the email channel. What are the two minimum configurations that must be made? (Choose Two)
U+ Bank is currently running outbound communications for home loan offers and credit cards. They have added five new actions to the Credit Cards group. They would like to enable these actions in the email channel. What are the two minimum configurations that must be made? (Choose Two)
Correct Answer: A,D
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QUESTION NO: 3
To calculate the total number of customer responses of four actions in a group, you must use________________.
To calculate the total number of customer responses of four actions in a group, you must use________________.
Correct Answer: A
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QUESTION NO: 4
MyCo, a mobile company, uses Pega Customer Decision Hub to display offers to customers on its website.
The company wants to present more relevant offers to customers based on customer behavior. The following diagram is the action hierarchy in the Next-Best-Action Designer.
The company wants to present offers from both the groups and arbitrate across the two groups to select the best offer based on customer behavior.
As a decisioning consultant, what do you configure to select the best offer from both groups based on customer behavior?
MyCo, a mobile company, uses Pega Customer Decision Hub to display offers to customers on its website.
The company wants to present more relevant offers to customers based on customer behavior. The following diagram is the action hierarchy in the Next-Best-Action Designer.
The company wants to present offers from both the groups and arbitrate across the two groups to select the best offer based on customer behavior.
As a decisioning consultant, what do you configure to select the best offer from both groups based on customer behavior?
Correct Answer: B
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QUESTION NO: 5
MyCo, a telecom company, introduced fiber optic service in the northern region of the country. They want to advertise this service on their website by using a banner and target the customers living in that area.
What do you need to configure in the Next-Best-Action Designer to implement this requirement?
MyCo, a telecom company, introduced fiber optic service in the northern region of the country. They want to advertise this service on their website by using a banner and target the customers living in that area.
What do you need to configure in the Next-Best-Action Designer to implement this requirement?
Correct Answer: C
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QUESTION NO: 6
U+ Bank wants to leverage Pega Customer Decision Hub's Next Best Action capability to promote new offers to each customer who visits the website based on eligibility. For this requirement, the bank needs to define several complex eligibility criteria. As a decision consultant, how would you configure this requirement?
U+ Bank wants to leverage Pega Customer Decision Hub's Next Best Action capability to promote new offers to each customer who visits the website based on eligibility. For this requirement, the bank needs to define several complex eligibility criteria. As a decision consultant, how would you configure this requirement?
Correct Answer: A
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QUESTION NO: 7
As a Customer Service Representative, you present an offer to a customer who called to learn more about a new product. The customer rejects the offer.
What is the next step that Pega Customer Decision Hub takes?
As a Customer Service Representative, you present an offer to a customer who called to learn more about a new product. The customer rejects the offer.
What is the next step that Pega Customer Decision Hub takes?
Correct Answer: B
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QUESTION NO: 8
When a customer offered an action that they already accepted, this is because ______.
When a customer offered an action that they already accepted, this is because ______.
Correct Answer: A
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QUESTION NO: 9
U+ Bank, a retail bank, follows all engagement policy best practices to present credit card offers on their website. The bank has introduced a new credit card offer, the Rewards card. Anna, an existing customer, currently holds a higher value card. Premier Rewards, and does not see the new Rewards card offer.
What condition possibly prevents Anna from seeing the new Rewards card offer?
U+ Bank, a retail bank, follows all engagement policy best practices to present credit card offers on their website. The bank has introduced a new credit card offer, the Rewards card. Anna, an existing customer, currently holds a higher value card. Premier Rewards, and does not see the new Rewards card offer.
What condition possibly prevents Anna from seeing the new Rewards card offer?
Correct Answer: A
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QUESTION NO: 10
You are the decisioning consultant on an Al-powered one-to-one customer engagement implementation project. You are asked to design the next-best-action prioritization expression that balances the customer needs with the business objectives.
What factor do you consider in the prioritization expression?
You are the decisioning consultant on an Al-powered one-to-one customer engagement implementation project. You are asked to design the next-best-action prioritization expression that balances the customer needs with the business objectives.
What factor do you consider in the prioritization expression?
Correct Answer: D
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QUESTION NO: 11
U+ Bank, a retail bank, presents offers on its website by using Pega Customer Decision Hub. The bank wants to leverage Customer Decision Hub capabilities to present relevant offers to qualified customers. As a decisioning consultant, you are responsible for configuring the business requirements with the Next-Best-Action Designer, which involves several tasks. To accomplish these tasks, you might have to use auto-generated decision strategies, create new decision strategies, or edit existing strategies.
In the Answer Area, select the correct execution for each Task.
U+ Bank, a retail bank, presents offers on its website by using Pega Customer Decision Hub. The bank wants to leverage Customer Decision Hub capabilities to present relevant offers to qualified customers. As a decisioning consultant, you are responsible for configuring the business requirements with the Next-Best-Action Designer, which involves several tasks. To accomplish these tasks, you might have to use auto-generated decision strategies, create new decision strategies, or edit existing strategies.
In the Answer Area, select the correct execution for each Task.
Correct Answer:
QUESTION NO: 12
U+ Bank promotes credit card offers on its website and uses Pega Customer Decision Hub to personalize the offer for every customer. Now, the bank wants to lower the number of customers that leave the bank by showing a proactive retention offer to high churn risk customers instead. As an NBA analyst, you are tasked with creating a new applicability setting to comply with the new business rule. Which business issue or issues do you modify?
U+ Bank promotes credit card offers on its website and uses Pega Customer Decision Hub to personalize the offer for every customer. Now, the bank wants to lower the number of customers that leave the bank by showing a proactive retention offer to high churn risk customers instead. As an NBA analyst, you are tasked with creating a new applicability setting to comply with the new business rule. Which business issue or issues do you modify?
Correct Answer: D
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QUESTION NO: 13
If the Pega Customer Decision Hub presents Next-Best-Action recommendations to a customer in a call-center, the Next-Best-Action is re-evaluated when _____, ____, and ____ (Choose Three)
If the Pega Customer Decision Hub presents Next-Best-Action recommendations to a customer in a call-center, the Next-Best-Action is re-evaluated when _____, ____, and ____ (Choose Three)
Correct Answer: B,C,E
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QUESTION NO: 14
Reference module: Analyzing the effect of business changes using Pega Scenario Planner U+ Bank, a retail bank, completed an implementation to present Credit Card offers to customers on their self-service portals. You want to estimate the business value that the subsequent next-best-action run creates using the selected configuration. Which simulation do you run to get the required information?
Reference module: Analyzing the effect of business changes using Pega Scenario Planner U+ Bank, a retail bank, completed an implementation to present Credit Card offers to customers on their self-service portals. You want to estimate the business value that the subsequent next-best-action run creates using the selected configuration. Which simulation do you run to get the required information?
Correct Answer: A
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