Salesforce Certified Pardot Consultant - Pardot-Consultant Free Exam Questions

A. Improve prospect data by adding fields to existing forms and making them required.

B. Improve lead qualification efficiency by using automation rules for prospect assignment.

C. Increase gated content on the website to provide more scoring opportunities.

D. Increase their scoring threshold to give the Sales team the most qualified leads.

A. Add form completion actions to add to the engagement studio program and notify the assigned user.

B. Add form completion actions to send customized email with a call reminder to the sales user.

C. Add form completion actions to first assign to the assigned user and then to notify the user.

D. Add form completion actions to first assign to the user and then to create a Salesforce task.

A. Enable connected campaigns and campaign member sync > add files to Pardot with completion action:
assign to user

B. Create a form to gate each white paper > add completion actions: add to Salesforce campaign and assign to user

C. Add custom redirects for each white paper > add completion actions: add to Salesforce campaign and assign to user

D. Upload files to Pardot > create an engagement program with actions: add to Salesforce campaign and assign to user

A. Create a Pardot-hosted form and place it on the website using an iframe.

B. Create a Pardot-hosted form and host it on a separate "Contact Us" landing page.

C. Create a form handler to link to an existing form on the website.

D. Create a form handler and enable data kiosk entry mode.

A. Click Through rate

B. Spam complaints.

C. Email Complain Rate

D. HTML Open Rate

A. Create page actions on each product line's web pages to notify users and increase score when prospects visit each product line's section of the website.

B. Create scoring categories for each product line that calculates points based on the prospect's interaction with marketing assets related to those product lines.

C. Create emails with links to whitepapers for each product line and create completion action to increase the prospect's score by 10 for one product line and 20 for the other.

D. Create completion actions on every asset to tag prospects based on the product line they are interested in, filtering the score report by that tag.

A. Assign To

B. Company

C. Email

D. Profile

E. Grade

F. CD Campaign

G. Score

A. Use filters to exclude some types of visits, clicks, or other actions from your campaign results and email notifications

B. You can filter by a hostname

C. You can filter by a hostname wildcard

D. You can't filter your own company IP

E. You can the filter by IP

A. Prospects who have transitioned out of the funnel - with a recently closed deal.

B. Prospects at the top of the funnel - newly sourced from a tradeshow.

C. Prospects at the bottom of the funnel - actively deciding between vendors.

D. Prospects at the middle of the funnel - interacting with blog content only.

A. Page Action

B. Completion Action

C. Automation rule match Any

D. Automation rule match All

A. Use the Add to List completion action on forms.

B. Export contacts from Salesforce and import them into Pardot.

C. Use the Add to Nurture action on page layouts.

D. Add contacts to the program's Campaign as campaign members.

A. Create a completion action to assign a task to the Assigned User to make a phone call to ensure the prospect intended to unsubscribe.

B. Opt prospects back in only if they have interacted with other marketing content and have a Pardot score greater than 10 using an automation rule.

C. Set up a Pardot template for the automated resubscribe feature to have an email sent to allow opted out prospects to opt back in.

D. Opting out a prospect is irreversible. A solution to confirm the opt out or opt prospects back in cannot be implemented.

A. Configure Users > Send daily prospect activity emails by owner

B. Configure Users > Send daily visitor activity emails by state

C. Configure Users > Send starred prospect activity alerts by owner

D. Configure Users > Send Salesforce Engage report emails by team

A. Create a Custom User Role with only the options to 'view' & 'edit' lists and 'view' emails selected

B. Set the intern up in the Default 'Marketing' User Role

C. Create a Custom User Role with only the options to 'view' lists and 'view' emails selected

D. Set the intern up in the Default 'Marketing Intern' User Role

A. False

B. True