2022 Realistic Marketing-Cloud-Administrator Dumps Latest Salesforce Practice Tests Dumps
Marketing-Cloud-Administrator Dumps PDF - Marketing-Cloud-Administrator Real Exam Questions Answers
Marketing Cloud Administrator Certification Exam cost is as follow
The price of Marketing Cloud Administrator exam is $200 USD.
Marketing Cloud Administrator Certification Exam certified salary is as follow
- England: 83,370 Pound
- Europe: 98,862 Euro
- United States: 1,09,000 USD
- India: 74,479 INR
NEW QUESTION 75
Northern Trail Outfitters (NTO) wants a business analyst to import contact lists. The analyst has the followCloud Channel Manager and Marketing Cloud Viewer. The Analyst logged in but is unable to import contacts.
How should NTO update the user to allow the analyst the appropriate access?
- A. Add Distributed Sending User
- B. Remove Marketing Cloud Viewer
- C. Add Marketing Cloud Security Administrator
- D. Remove Marketing Cloud Channel Manager
Answer: B
NEW QUESTION 76
The Northern Trail Outfitters (NTO) marketing team is launching a new email campaign. NTO's Email Specialist wants to perform quality assurance checks on the email prior to send and has asked about using the Validate functionality for this effort.
Which three items will Validate check in an email message?
Choose 3 answers
- A. Each content area specified in a dynamic content rule exists.
- B. Personalization strings map to attributes or data extension fields
- C. Grammar and spelling in the email text is correct.
- D. Words or phrases used may trigger spam filters.
- E. Correct syntax is used on any AMPScript in the email's code.
Answer: A,B,E
NEW QUESTION 77
Northern Trail Outfitters (NTO) wants to implement a drip campaign to its highest -value outdoor sports customers. NTO is including a deep product discount and wants to limit the audience to not only its best customers, but also those customers most likely to respond.
Which three criteria should the customer use to create an audience for this campaign?
Choose 3 answers
- A. Last Purchase Date
- B. Ages in Household
- C. Lifetime Purchase Value
- D. Proximity to Store
- E. Conversion Rate
Answer: A,C,E
NEW QUESTION 78
A Marketing Cloud admin has scheduled a query on a daily basis. They notice the query sometimes fails to execute.
How would the admin ensure a notification is received when the query fails?
- A. Configure the "Event Notification Service" in Setup with their Email Address
- B. Install the Marketing Cloud App on phone to receive Push Messages
- C. Add their Email Address in the automation "Runtime Error or Skipped Run Notification Settings
- D. Add their Email Address in the Query Activity Notifications Field
Answer: C
NEW QUESTION 79
Northern Trail Outfitters wants to drive additional online sales. They are interested in using Einstein to recommend similar items to customers during the checkout process.
Which two terms would they add to their website to accomplish this?
Choose 2 answers
- A. Conversion/Cart Code
- B. Recommendation Code
- C. Collect Code
- D. Email Conversion Code
Answer: B,C
NEW QUESTION 80
A Marketing Cloud admin is asked to append an Urchin Tracking Module (UTM) variable string to links in emails.
What functionality would allow this?
- A. Advertising Studio
- B. Personalization Builder
- C. Web and Mobile Analytics
- D. Web Analytics Connector
Answer: D
NEW QUESTION 81
A Marketing Cloud Administrator noticed a File DropAutomation has been falling on the Import File activity.
The automation is configured with a filename pattern, so the filename is expected to begin with customer import_. The import is configured to look for a file named Customer import %%Year%%%% Month%%%%Day%%.csv, however, the admin notices the filenames Include seconds and milliseconds what should the admin do to fix the issue?
- A. use %%FILENAME_FROM_TRIGGER%% in the Import File Activity
- B. Make sure the team has a date stamp to avoid duplication
- C. Make sure the files placed on the correct subfolder within the SFTP
- D. Use the exact file name used for the trigger in the Import File Activity
Answer: A
NEW QUESTION 82
Northern Trail Outfitters has noticed an issue with their sends today.
Which two links in Setup Home could be used to troubleshoot the issue?!
Choose 2 answers
- A. Help and Training
- B. System Status
- C. Failed Sends
- D. Create Support Case
Answer: A,B
NEW QUESTION 83
A Marketing Cloud Administrator noticed a File Drop Automation has been falling on the Import File activity. The automation is configured with a filename pattern, so the filename is expected to begin with customer import_. The import is configured to look for a file named Customer import %%Year%%%% Month%%%%Day%%.csv, however, the admin notices the filenames Include seconds and milliseconds what should the admin do to fix the issue?
- A. use %%FILENAME_FROM_TRIGGER%% in the Import File Activity
- B. Make sure the team has a date stamp to avoid duplication
- C. Make sure the files placed on the correct subfolder within the SFTP
- D. Use the exact file name used for the trigger in the Import File Activity
Answer: A
NEW QUESTION 84
Northern Trail Outfitters is setting up new hires on its instance of Marketing Cloud, which includes Email Studio, Mobile Connect, and Social Studio. One of the hires needs to manage the operations of all of the North American Business Units.
What two roles, custom or standard, could be assigned to this user to meet the requirement?
Choose 2 answers
- A. Marketing Cloud Email Marketing Manager
- B. Marketing Cloud Administrator
- C. Marketing Cloud Regional or Local Administrator
- D. Marketing Cloud Channel Manager
Answer: A,C
NEW QUESTION 85
When customers use the Marketing Cloud default Profile Center link to unsubscribe it causes users to not receive emails from any other business unit.
What could explain this behavior?
- A. The user Is getting deleted from the AN Subscribers list
- B. Data in data extensions corresponding to the customer
- C. The user gets Added to a blocklist that causes an Enterprise level unsubscribe
- D. Is removed Business unit unsubscribe setting causes an Enterprise level unsubscribe
Answer: A
NEW QUESTION 86
Northern Trail Outfitters uses Marketing Cloud Connect to leverage Sales Cloud data in their journeys. a user recently reported the data coming from Sales Cloud is NOT up to date.
Where should the Marketing Cloud admin begin troubleshooting?
- A. Email Studio > Synchronized Data Extensions
- B. Contact Builder > Synchronized Data Extensions
- C. Contact Builder > Data Sources
- D. Automation Studio > File Transfers
Answer: C
NEW QUESTION 87
Northern Trail Outfitters (NTO) only has enough licenses for their staff. A campaign manager is out on parental leave How should NTO create a new user to fill in?
- A. Transfer the campaign manager's permissions to a new user
- B. Delete the campaign manager's user and create a new user
- C. Deactivate the campaign manager's license and assign it to the new user
- D. Disable the campaign manager's user and create a new user
Answer: D
NEW QUESTION 88
Northern Trail Outfitters wants to set up their Send Log data extension Which three considerations should be made for long term success?
Choose 3 answers
- A. Add custom fields not included in the Send Log Template
- B. Log attribute data necessary for auditing communications
- C. Set the period to a fixed date in the Data Retention Policy
- D. Log all variable data captured in emails at send time
- E. Apply an appropriately-scoped Data Retention period
Answer: A,B,E
NEW QUESTION 89
What functionality is contained in Journey Builder that does not exist in Automation Studio?
- A. Native execution of a Server-side JavaScript activity.
- B. The option to convert a qualified Lead to a Contact.
- C. The ability to send an email to a Salesforce audience.
- D. Flexibility to wait based on duration or a specific time.
Answer: B
NEW QUESTION 90
Northern Trail Outfitters installed Query Studio for Marketing Cloud, however, users are reporting they do NOT have access How should the Marketing Cloud admin ensure users have access?
- A. License all appropriate users within the installed package
- B. Configure the API Integration to allow all users access
- C. Install App-appropriate business units for expanded access
- D. Choose Public App Integration during the installation
Answer: A
NEW QUESTION 91
Marketing Cloud admin is asked to determine the total number of emails sent across all of their business units in the last calendar year Where would the admin retrieve this information?
- A. Email Studio > Email > Tracking > Sends
- B. Analytics Builder > Reports > Email Send Report
- C. Studio > Email > Subscribers > All Subscribers
- D. Contact Builder > All Contacts > Email
Answer: B
NEW QUESTION 92
A Marketing Cloud admin discovers large sends are not meeting send speed goals set by the organization.
What functionality would get messages out the door faster?
- A. Burst Sending
- B. Send Throttling
- C. Marketing Cloud Connect
- D. Journey Builder Triggered Sends
Answer: A
NEW QUESTION 93
A Marketing Cloud admin wants to create a suppression list for hard-bounced email addresses Where could the details be found?
- A. Run a Bounce Email Report
- B. Query the Send Log
- C. Query the Bounce Data View
- D. Run an Account Send Summary Report
Answer: C
NEW QUESTION 94
A Contact Delete request has been processed for subscribers who have been sent an email. to previously in a northern action did NOT target all contacts in their account and a significant number of contacts which are still remaining.
Which two data would still exist in the account?
Choose 2 answers
- A. General tracking data at the job level
- B. Contact data in sendable data extensions
- C. Contact-specific data at the job level
- D. Contact data in non-sendable data extensions
Answer: A,D
NEW QUESTION 95
Northern Trail Outfitters wants to segment audiences based on Sales Cloud data.
Where would their Marketing Cloud admin configure Sales Cloud Objects to be synced and leveraged in Marketing Co.
- A. Setup >Data Management > Synchronized Data Extensions
- B. Setup > Apps > Salesforce Integration
- C. Contact Builder > Data Extensions > Synchronized Data Extensions
- D. Contact Builder > Data Sources
Answer: D
NEW QUESTION 96
How are publication lists used in the Marketing Cloud?
- A. To manage subscribers in guided and triggered email sends.
- B. To build dynamic content rules by subscriber type.
- C. To send communication to all subscribers, regardless of opt -in status.
- D. To allow subscribers to opt-down/out instead of unsubscribing from all.
Answer: D
NEW QUESTION 97
While setting up Marketing Cloud Connect, a Marketing Cloud admin navigates to the Marketing Cloud tab in Sales Cloud to complete the integration. The admin then receives the following error message:
- Insufficient User Permissions. You have not been designated as an integrated Marketing Cloud user. Contact your system administrator The admin notices the Marketing Cloud for AppExchange Admin option is selected when looking at the user settings What action should correct the issue?
- A. Apply the Marketing Cloud for AppExchange User option as well
- B. Apply the appropriate user mappings in the CRM configuration
- C. Apply the administrator and Marketing Cloud Administrator permission sets to user
- D. Reset al passwords to force new tokens
Answer: C
NEW QUESTION 98
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